If you’ve been wondering what the total number of iPhones ever sold is, we now have the answer, straight from Apple itself: as of today, over 3 billion.
This was revealed by Apple CEO Tim Cook during the company’s earnings call a few hours ago. Apple reached one billion iPhones sold in 2016, and is believed to have gone up to two billion sometime in 2021, although that hasn’t been officially confirmed so far.
And now, four years after that, another billion units have been sold. Cook said iPhone sales were up by double digits in the second quarter of this year (April to June), and Apple earned $94 billion in revenue, which was up 10% over Q2 of last year.
Interestingly, Bloomberg’s Mark Gurman, who is always in the know with Apple-related stuff, has implied that the uptick in iPhone sales during this quarter might have been due to people panic-buying as a consequence of fear-mongering claims on the internet “predicting” that iPhones would end up costing $3,000 to $25,000 because of new tariffs imposed by the Trump administration.
Apple says the new tariffs cost it $800 million in Q2, and it expects the number to rise to $1.1 billion in Q3 (July to September). In September, the company is due to unveil the new iPhone 17 family, which is rumored to include the very thin iPhone 17 Air, a replacement for the Plus model that has so far been the worst-selling of the series. The announcement is expected to come on September 8, 9, or 10.