Analysts are keeping a close eye on pre-orders for the Samsung Galaxy Z Fold7 and Galaxy Z Flip7 in South Korea and they are forecasting record-breaking numbers. Looking back at the last couple of generations, the Z Fold5 and Z Flip5 set the record with over 1 million pre-orders (1.02 million, specifically) back in 2023. The Z Fold6 and Z Flip6 from last year failed to reach that benchmark.
Pre-order reservations on Samsung.com reached 160,000 in the 14 days since reservations opened on June 24. This was before the official reveal on July 9, but is used by analysts as a starting point to calculate record-breaking domestic demand for the new foldables. There’s no mention of the Galaxy Z Flip7 FE, but maybe its numbers are being rolled into Z Flip7 stats.
Samsung Galaxy Z Fold7 and Galaxy Z Flip7
It should be noted that this prediction is for the South Korean market, which is affected by factors not related to the quality and upgrades of the new Z foldables.
For example, SK Telecom was recently hit by a hacking incident, which is driving subscribers away. KT and LG U+ are happy to snatch up those subscribers. SK Telecom is offering attractive deals on the Z Fold7 and Z Flip7 to try and claw back some market share.
Related to that, Korea repealed the Device Distribution Improvement Act, which mandated that details of carrier subsidy deals should be made public. Prior to that, carriers were offering up to KRW 500,000 in subsidies – with the most recent changes, the subsidies can go up as carriers try to attract new subscribers. Samsung is happy for the extra business, of course.
Source (in Korean)